Corporate Blogging

An interesting article in manager-magazin (in German) about corporate blogging – Corporate Blogging: Kommunikation 2.0

During all kinds of change initiative it is important to keep staff members informed at all times. They should be told before the change starts why the change is happening at that particular time. Then while the change process is unfolding, they ought to be kept up to date with the progress of the change. Tell them what challenges are being encountered, and how these are being addressed.

Then when the change process is over, let them know how the goals of the change are being met. And if they are not being met, say what you’re going to do about it.

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  This blog deals with topics related to organizational change and business communication. It's maintained by Dr Ian Towers, of Turris Consulting. Based in Berlin, Turris Consulting provides consulting, training and coaching on all aspects of organizational change and business communication.
  
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